# Sloptastic

The content slop detector for SaaS founders.

```
╔═════════════════════════════════════════╗
║                                         ║
║   ███████ █       ████  █████           ║
║   █       █      █    █ █    █          ║
║   ███████ █      █    █ █████           ║
║        ██ █      █    █ █               ║
║   ███████ ██████  ████  █               ║
║                                         ║
║   "Keep your slop out my                ║
║    content calendar!"                   ║
║                                         ║
║   gobofu.com/tools/sloptastic           ║
║                                         ║
╚═════════════════════════════════════════╝
```

## What it does

Sloptastic is a free [Claude Code](https://code.claude.com/docs) skill that detects content slop before SaaS founders waste time building it. It interviews you about what you're planning, scores it against 10 bottom-of-funnel methodology signals, and tells you whether to build it, fix it, or scrap it entirely.

- **Clean**: Solid BOFU thinking. You get tips to make it even better.
- **Sloppy**: Borderline. Specific fixes to save it before it's too late.
- **Sloptastic**: Full slap. Full roast. What you should build instead.

## Install

One command. Installs the skill to your Claude Code environment.

`npx sloptastic`

Then in any Claude Code session, type `/sloptastic` or just say "is this slop?"

## The 10 slop signals

1. **Intent**: Content should capture existing demand, not generate awareness from scratch.
2. **Specificity**: If you swap your company name out and it still works, it's too generic.
3. **Evidence**: Claims need data, named customers, and specific metrics to be credible.
4. **Switching narrative**: Buyers choose you over something. Address what they're switching from.
5. **Competitor honesty**: Admitting one competitor strength makes everything else more believable.
6. **Real buyer query**: Every page should target a query buyers actually type into search.
7. **Name-swap test**: Content that works for any company in your space is slop by definition.
8. **AI visibility**: AI models need structured data and citable claims to recommend you.
9. **Template potential**: Good BOFU pages use templates you can clone for multiple segments.
10. **Revenue path**: Content should drive pipeline directly, not traffic that might convert someday.

## How it works

1. **Pick your content type**: Blog post, comparison page, alternative page, use case page, glossary, free tool, case study, or landing page.
2. **Answer 3–4 pointed questions** tailored to your content type. "Who is searching for this?" "Could this be a BOFU page instead?" "If you swapped your company name out, would it still work?"
3. **Get your verdict**: Clean, Sloppy, or Sloptastic. With a roast, specific fixes, and links to the goBOFU methodology that explains why.

## Why this exists

Most SaaS companies invest heavily in top-of-funnel awareness content and almost nothing in the pages that actually influence purchase decisions.

- **7.5%+**: Comparison pages convert at 7.5%+ while typical blog posts convert at 0.5–2% (Grow and Convert).
- **57%**: 57% of the B2B purchase decision is complete before a buyer contacts sales (Forrester/CEB).
- **67 → 2.1k**: Dynamic Mockups grew from 67 to 2,100 signups per month using templated use-case pages.

## Built on goBOFU methodology

Sloptastic's scoring criteria come directly from our [take on SaaS content slop](/content/insights/saas-content-slop/index.html), the [goBOFU content strategy](/content/insights/bofu-content/index.html), and the [Before They Buy podcast](/content/podcast/index.html). The 10 signals are the same criteria goBOFU uses to build [comparison pages](/content/glossary/comparison-pages/index.html), [alternative pages](/content/glossary/alternative-pages/index.html), and [use-case pages](/content/glossary/use-case-pages/index.html) for SaaS companies. If you want to see what your website already makes public, start with the [AI Presence Site Check](/content/tools/ai-visibility-scorecard/index.html).

## Open source

Sloptastic is MIT licensed. Star it, fork it, PR it.

Stop building slop.